Have you considered the impact the internet has had on businesses, it has become a vital tool in today’s commercial world. Why?
Because it’s simply about ease of use. The internet has become the modern world’s reference library. Customers can order products & services from the comfort of their home or research while on the move. Did you realise over 80% of people research online before making a buying decision? This highlights that if a business does not have a web presence they are putting themselves at a severe disadvantage to their competition that do have.
That is just the start. Once a business is online they have to make sure their business is seen under the right search terms. Social media such as Facebook & Twitter are playing a large role in getting businesses found online. Then there are mobile websites specifically designed so they can be viewed and read easily through the small screen of mobile devices whilst on the move.
Have you looked at the size of the market place?
- Small to medium sized businesses
- Local sports clubs
- Government Departments
- Political Parties
- Religious organisations
- And many others…
The demand for web marketing is not just aimed at small businesses. As you can see from the above, the potential for web marketing in your community is huge!
There are thousands of potential customers in your area in need of our web marketing services not only for websites but also from businesses that have existing websites that are poorly constructed or need revamping. Businesses with existing websites that require SEO to improve visitor traffic and then there is the growing phenomenon of social media which is another tool which if used correctly that can dramatically increase visitor traffic to websites.
The programs and strategies we have put together will guide you in the direction of where to find these clients, how to introduce them your product ranges and how to make your very own web marketing business a success.
HOW MANY BUSINESSES IN THE UK DO NOT HAVE A WEB PRESENCE?
To give you an idea of the size of this market place in the UK, there are 4.8 million businesses of which 95% are considered small businesses. Last year, in 2012, over 423,000 new businesses opened their doors for the first time.
Recent surveys suggest only 50% of small businesses have any type of web presence. On top of that there are the many new start up businesses that will also need a web presence.
Also 45 % of internet users access the internet using smart phones or tablets as they wish to gather information while on the move & these figures are growing daily.
A survey conducted by the Federation of Small Business found that of those of their members which have websites, these companies have seen on average a 20% increase in business since establishing a web presence. Show me a small company who would not like to have an increase of 20% in business!
This market is huge and expanding all the time. As the business grows it is truly the business of the 21st century! Our franchisees certainly think so as their businesses grow year on year.
The Internet is becoming the primary way we communicate with each other. TV channels are being broadcasted online; the phone calls we make are now being handled online meaning an organisation that doesn’t have a website or a web presence is turning their back on the resource that everyone in the world will eventually use.
Many businesses do not yet understand this; they don’t understand the opportunities that a website and a solid web presence can offer them. Your role is to explain how net marketing can benefit a business, by both saving them money, making them money and saving them time!
WHY HAVE WE BEEN SO SUCCESSFUL?
Businesses need to promote themselves online. The Internet is taking over our lives (if it hasn’t already) and is the number one resource for sourcing information with millions of people using it daily. The growth of mobile technology means online business will only ever increase over the next few years.
Every organisation NEEDS to be online.
Consider this; a small business who advertises in daily or weekly newspapers, magazines, radio, bill boards etc, to generate business, can drastically reduce the size of their advertising spend by simply promoting their website on these mediums using less advertising space.
A website can carry far more information about the business, its services and Ulricities along with special offers and promotions, while still getting the message over to their target audience through this medium, and opening their business up to millions of internet users. By having a simple website for their business or having an existing website well optimised so it can be found by internet users can save and make an organisation thousands!
WHO ARE YOUR POTENTIAL CLIENTS?
Read the facts below…
- There are around 5.9 million businesses in the UK* (*Source – FSB) 99% of these are considered small.
- In 2019 there were over 250,000 424,161 new businesses started in the UK (FSB)
- Recent surveys have found that a staggering 54% of them don’t have any sort of website or web presence
- A Federation of Small Business survey found that their members who had a website have seen on average a 20% increase in business since launching their website.
- An average of 8 out of 10 people use the Internet in the UK, 50 % of the population use smart phones or tablets to access the Internet. Small business cannot afford to be invisible to these users, these are all potential clients.
IS YOUR AREA VIABLE?
Ulric Digital marketing franchisees have built thousands of websites for a variety of organisations!
The demand for our services is not just from small businesses it stretches to charities, community organisations, local government, sports clubs etc therefore the potential market for our web services in your area is huge!
Through our support and mentoring programs we will show you proven ways of approaching potential clients in your area and give you guidance on how to explain the benefits of our Internet services to potential customers you are speaking to.
With literally thousands of potential clients in each franchise territory just acquiring a very small percentage as your customers could result in a fantastic income.
HOW DO I FIND CLIENTS?
With any business this is a major factor. Without prospective clients or customer pipeline you are never going to make any money!
This is where we come in
By joining Ulric Digital Marketing you will receive;
- Full sales and marketing advice on how to generate clients
- Your own dedicated franchise development officer who will assist you in developing your business.
- Constant ongoing training and assistance through an advanced mentoring program. This is the ongoing support that we provide constantly, including support on which businesses to approach, how to approach the business, what to do, what not to do, everything you need to make your business a success.
- Your own local website for your area, email address and unique phone number
- Marketing methods & material to generate leads as your business evolves.
- Sales Methods to convert leads into clients as your business evolves.
- All marketing material.
- Leaflets and Booklets that you can personalise.
- Customer agreement forms that have been designed by our legal team to ensure we comply with all relevant legislation.
The thought of running your own business can often leave even the most enthusiastic entrepreneurs in a cold sweat as there are often many things to do! For many of you this is going to be your first step in business therefore it is vital you succeed and we are there to assist you every step of the way.
This franchise opportunity gives you every opportunity to build a long-term sustainable business as a franchisee of one of the UKʼs largest web marketing companies.
So if you are ready to hold the key to your own success with Ulric Digital marketing and feel that you could be successful in your area, then I imagine there is one burning question which you would like us to answer!